Digital Marketing | Video | Content Creation
Rochester, NY.
He is currently available for hire.
Current:
Digital Marketing Specialist
KO Marketing Group
Social/Advertising
I manage and update multiple social media calendars, Google Ads page, TripAdvisor sites, and also utilize scheduling software like Sprout Social for optimal Facebook, Instagram, and Twitter posting, both paid and organic. Google Ads Certified.
Click here to see an results of a paid Facebook Ad.
Public Relations
I serve as the Reputation Manager for all on-air interviews, press releases, or news inquiries. I also manage mass email content and distribution through Constant Contact, and manage the reputation of multiple brands across Google My Business, Social Media, and PPC sites.
Click here to see a review request email.
Career Background:
I began my digital media career as an editor at WROC-8 News, as well as working with studio cameras and running the audio board. These aspects of both pre-production and production taught me how to prioritize quality content; to tell an entire story in a limited amount of time. I then trained as a photographer/videographer at WROC and WHEC, where I was finally able to capture, edit, and produce each story in its entirety through my own unique viewpoint. This gave me the skills to be able to utilize my creative freedom while still holding true to the stations’ values.
After working in the news industry for nearly 3 years, I transitioned to the A/V Coordinator position at the Newark Central School District. Among many responsibilities, I collaborated directly with students, colleagues, and the administration to put on broadcasts while creating educational materials and entertainment for the district, including sports and concerts. I balanced a wide range of requests on a daily basis, utilized the Adobe Suite, managed students, broadcast live news, and troubleshooting on a large-scale. Here I also started and coordinated the WNHS Club, where both myself and my students were constantly challenged to create, edit, and broadcast numerous events and projects. Additionally, I managed all Social Media platforms for each of the 5 schools within the District.
Seabreeze Amusement Park
Production
From TV commercials to still image Display campaigns, I have hands-on experience creating quality photo and video content for any marketing platform. I truly thrive with a camera in my hands.
Click here to see a draft :10 TV spot.
Click here to see a Catered Picnic Experience.
Click here to see Cirque en Vol Acrobats!
Reputation Management
I served as the Public Relations lead contact for all on-air interviews, press releases, or news inquiries. I also manage mass email content and distribution through Constant Contact, and manage the reputation of multiple brands across Google My Business, Social Media, and PPC sites.
The New Soak Zone!
Promotional Facebook Video for Seabreeze Amusement Park
Freelance:
Choose Newark, We Did!
(2018) Governor Cuomo’s Downtown Revitalization Initiative (DRI) is transforming downtown neighborhoods into vibrant communities where New Yorkers want to live, work and raise families.
In its third year, the program invested $100 million into 10 additional downtown neighborhoods across the state. Participating communities are nominated by the state’s ten Regional Economic Development Councils (REDCs) based on the downtown’s potential for transformation, and each community is awarded $10 million to develop a downtown strategic investment plan and implement key catalytic projects that advance the community’s vision for revitalization.
This video was part of Newark's application which the Village of Newark/Chamber of Commerce presented. This could bring huge changes to my hometown, and I was thrilled to be able to highlight our community.
Newark is ready. Choose Newark, We Did!
Personal
“Find three hobbies you love: One to make you money. One to keep you in shape. And one to be creative.”